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Digital Marketing

The Programme 

In Dyson digital team, graduates will have chance to develop themselves through a wide spectrum of opportunities, grow into high value talents with solid business knowledge of digital marketing, e-commerce marketing, data marketing, and advanced analytics. 

-  You can choose your career path in the digital marketing area.  You will work with brand managers and agencies to spark the most creative digital marketing ideas and grow Dyson brand reputation among internet users. You will work with Alibaba and JD marketing team to participate  the on-trend online campaign You will be entrusted to manage a budget then spend it with high return and efficiency.  You need to attend to the details of online execution and learn so much that universities can never teach you.   And your marketing plan for 618, 11.11, Super Brand Day, will heavily impact Dyson business growth. 

-   If you are a person interested in big data, then you can indulge your growth with digital analytics team.  Ecommerce & Digital Marketing are the field requires strong talents in big data.  Comparing to traditional channel, there are tons of data available.  It is a core competitive advantage if you can smartly analyze and fast draw insights. 

Responsibilities 

  • In digital marketing team, graduates will have chance to work in ecommerce marketing or brand digital marketing.   In the ecommerce marketing team, graduates need to learn Tmall and JD com eco-system create campaigns ideas that can convert visitors into Dyson shoppers, and manage performance media to deliver high return.   In brand digital marketing, graduates need to learn the entire China digital landscape, execute campaign ideas across search engine, social media, popular apps, online KOLs & celebrities.   
  • In digital analytics team, graduates will first receive professional training on analytical tools, methodologies, and business significance.  Then they need to discover valuable data points, invent smart ways to collect and structure data, then perform analysis and provide sharp findings and insights that business functions can take actions.  And last, track and measure effectiveness of sales and marketing activities for next round   

Required Skills and Abilities 

  • Proficient in MS office, especially in Excel 
  • Sensitive to numbers and data 
  • Have a good sense of digital trend  
  • Smart, fast learner, pro-active working attitude 
  • A good team player with excellent interpersonal and communication skills 
  • Language: English & Mandarin 
  • Education: Bachelor or Master Degree 
  • Major Preferred: Marketing / Business Management 
     
     
     
Closed 8 months ago
Closed 8 months ago
  • Job type:Graduate Jobs
  • Disciplines:

    Business and Commerce, Management, Marketing and

    ...
  • Citizenships:

  • Locations:

    Shanghai

  • Closing Date:18th Apr 2021, 6:00 pm

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